Content Marketing

Why Should You Use Social Media Marketing?

Why Should You Use Social Media Marketing?

Our world has gone social. If you’re like most people, social media is probably one of the first things you check when you wake up in the morning and one of the last things you do as you go to bed. When you want to check in on your family that lives across the country, you will probably look on Facebook before you think of calling them to catch up. One thing you may not be thinking about is how social media is a critical part of marketing for your brand. Social media is not just a place for sending funny cat videos to your friends; it’s where your brand should be engaging with customers. Here are a few reasons why you should be using social media marketing and how to get started.

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Thursday 18th May 2017     Social Media, Marketing, Platforms, Brand, Get Started     


The Content Calendar – A Freelance Social Media Marketer’s Secret Weapon

The Content Calendar – A Freelance Social Media Marketer’s Secret Weapon

Freelance social media marketers juggle a lot of tasks. They have to research buyer personas, develop a social media plan, line up metrics to track, plan and develop content, schedule it, and pay attention to analytics. And that’s for every client! It’s no wonder that so many digital freelancers give up social media work altogether. It can be a nightmare trying to keep track of all the content for each client.

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Thursday 13th April 2017     Calendar, Automating, Social Media, Marketing , Influence, Platforms, Conetent     


How Customer Reviews Help With Your SEO

How Customer Reviews Help With Your SEO

While allowing customer reviews on your website, social media platforms or blogs can often be daunting, out of fear that you could receive some unfavourable feedback, the SEO benefits generally far outweigh the risks involved.

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Thursday 30th March 2017     Customer Reviews SEO Ranking Content     


5 Reasons Your Content Marketing Is Not Working (And What You Can Do About It!)

5 Reasons Your Content Marketing Is Not Working (And What You Can Do About It!)

Have you ever wondered how to reshape your content strategy to attract and maintain higher visitor rates for your business? Belgin CEO, Maria Bellissimo-Magrin, shares how you can reshape your content strategy to attract and maintain higher visitor rates for your business

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Wednesday 21st December 2016     Content Marketing, Content Strategy, Social Media, SEO,     


Holiday Marketing – Why a Content Calendar is Crucial

Holiday Marketing – Why a Content Calendar is Crucial

The holidays are upon us again, and it’s amazing how busy this time of year can be for marketers and small businesses. It’s important to keep up with social media marketing during this time, as the months of November and December are prime consumer times. And, the holidays are wonderful opportunities for emotional touchpoints with your social audience. This is not new information, of course, but I want to talk to you today about using a content calendar to manage your holiday marketing. It will come in handy in the crazy holiday months to come, but it can make you a more effective social media marketer all year long.

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Tuesday 1st November 2016     Holidays, Calendar, Social Media, Marketing , Influence, Platforms, Content     

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