Facebook Enters the Job Seeker Market

Facebook is heading into the domain that is fiercely held by LinkedIn - the jobs market.  

Facebook is wanting to help local business and people searching for work to connect. 

This comes as a result of an online poll of 5000 adults found that 1 in 4 people in the US said they searched for an found a job on Facebook.   

So How Does It Work? 

If you are looking for a job, this is what you need to do: 

  • Go to www.facebook.com/jobs or go to the "Jobs" option in the "Explore" section on mobile, by clicking the Jobs icon in the Marketplace 
  • You can also visit the jobs tab of a business' Page.  
  • When you are ready to apply, you can create an application.  This will populate with job history and other information in your Facebook profile. 
  • You can edit your application before submitting it
  • When you have finished your application, you send it off and a Messenger conversation will open with the business' Page so you can have direct contact with the employer and confirm the application has been received. 
  • Businesses will only be able to see the information you sent them plus what's available on your public profile. 
  • Facebook has also set up an alert process so you can be notified of the right jobs for you. 

What if you are looking to hire someone? 

  • Page admins can create job posts directly from their Business Page. 
  • They can include details like Job Title, Job Type, Salary and more
  • Jobs will appear in multiple places like on the Business Page, in the Facebook Marketplace, in the Jobs dashboard and in the new feed
  • Businesses can boost posts to reach the right applicants
  • They can schedule interviews and send automatic reminders directly through Messenger 

Thoughts?  

It makes sense for Facebook to dive into this domain but I do have some concerns.  LinkedIn is a professional network where people are expected to act in a certain way.  People post industry related content and act (for the most part) in a professional way.  Facebook tends to be a more relaxed network where people communicate with family and friends. People are a lot more relaxed in what they post.  

Employers and HR recruiters already search on Facebook when vetting potential candidates.  With this focus, people will need to be more aware of the need to curate what is shared publically and what needs to be kept private.  

 

Tags: Facebook, Jobs, Career, LinkedIn

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